How to Position a Brand

By Chris Fulmer, PCM®

Learn how to position a brand with a powerful positioning strategy to differentiate your business, gain a competitive advantage, and win more sales.

The Brand Development Process: A Complete Guide

By Chris Fulmer, PCM®

The brand development process covers brand identity, target audience, and effective brand building for a memorable brand identity that resonates.

How to Use AI for Content Creation: 5 Highlights from SurgeGraph’s AMA

By Chris Fulmer, PCM®

Discover key takeaways from SurgeGraph’s AMA with Chris Fulmer and Kevin Blumer on how to use ai for content creation effectively.

How Much Does a Brand Audit Cost?

By Chris Fulmer, PCM®

Our guide on brand audit cost tells you everything you need to know, including the factors that determine pricing. In under 2 minutes.

How to Do a Brand Audit: An Executive’s Guide

By Chris Fulmer, PCM®

Revolutionize your brand with our step-by-step guide for CMOs. Master the art of brand auditing to boost performance, gain insights, and spark transformation.

What Makes a Brand Stand Out?

By Chris Fulmer, PCM®

Learn what makes a brand stand out from the competition. Our experts share tips and advice on effective differentiation strategies.

Cross-Channel Campaign Management for Marketers

By Chris Fulmer, PCM®

Enhance your marketing efforts with cross channel campaign management. Learn how to optimize your campaigns for success.

Brand Content at Scale: AICommJSON and

By Kevin Blumer

The future of content is AI-powered. But the future of your brand? That still requires clarity, consistency, and connection.

Brand Protection: Mitigating Reputational Risk in Digital Transformation

By Chris Fulmer, PCM®

Brand protection is key in digital transformation. Mitigate reputational risk, protect your brand, fight counterfeit products, and find a brand protection solution.