Chris Fulmer PCM-Brand Auditors

AUTHOR PROFILE

Chris Fulmer, PCM®

Expertise

Brand Strategy
Business Development
Digital Marketing
Web Development
Content Marketing
Search Engine Optimization

Introduction

  • Brand strategist and marketing consultant with over two decades of experience with marketing strategy and execution for agencies, small businesses, corporations, and nonprofit organizations.
  • Currently consults with several business clients including small businesses, enterprises, and marketing agencies to develop and manage brand strategy, web development, graphic design, digital marketing campaigns, analytics, and content.

Experience

Chris Fulmer is a professional brand development manager who has created business development strategies and marketing plans based on consumer research, target audience analysis, and business revenue and growth goals. He has also managed and developed business landing pages and websites, from ideation to launch.

Chris also provides expert insights on branding, media channels, and other essential information required for marketing success. This includes market research, analytics analysis, and web design best practices.

Education

Chris has a B.A. from the University of South Carolina. He received his brand management certification from Cornell University. He has also completed certifications in Digital Marketing, Content Marketing, and SEO.

Read More from Chris Fulmer, PCM®

What Is a Premium Brand

What Is a Premium Brand?

By Chris Fulmer, PCM® | May 3, 2023

A premium brand is an individual, company, product, or service generally perceived to have exceptional value in the target market’s mind.

Brand Audit for Nonprofits

Brand Audit for Nonprofits: The Director’s Handbook

By Chris Fulmer, PCM® | April 8, 2025

Conduct a thorough brand audit for nonprofits with our Director’s Handbook. Enhance your organization’s impact and visibility.

Brand audit for professional services

How to Conduct a Brand Audit for Professional Services Firms

By Chris Fulmer, PCM® | June 20, 2024

Elevate your professional services firm with a strategic brand audit. This guide reveals how to align your brand with client needs and outshine competitors.

Brand audit for manufacturing companies

A Brand Audit for Manufacturing Companies

By Chris Fulmer, PCM® | May 22, 2024

Optimize your manufacturing brand’s potential with a detailed brand audit for manufacturing companies. Explore more on our blog.

Brand Audit for Engineering

Build a Growth Blueprint With a Brand Audit for Engineering

By Chris Fulmer, PCM® | July 10, 2024

Discover how a brand audit for engineering can transform your firm and drive growth. Read our step-by-step guide and build your blueprint for success.

Brand Architecture Optimization

A Business Leader’s Guide to Brand Architecture Optimization

By Chris Fulmer, PCM® | July 13, 2024

Streamline your portfolio with brand architecture optimization. Enhance your brand’s efficiency, cut costs, and become more competitive.

Enterprise Content Marketing

5 Enterprise Content Marketing Problems Solved

By Chris Fulmer, PCM® | February 9, 2024

Discover the top challenges of enterprise content marketing and solutions to overcome them. From creation to ROI, this post covers it all.

How to Conduct a Sales Audit

Sales Audit Essentials: Optimize Processes and Systems

By Chris Fulmer, PCM® | December 29, 2022

Is your sales strategy up to par? Conduct a sales audit to uncover gaps and drive growth. Learn all you need to know about the audit process in our latest post.

How to Position a Brand

How to Position a Brand

By Chris Fulmer, PCM® | August 4, 2022

Learn how to position a brand with a powerful positioning strategy to differentiate your business, gain a competitive advantage, and win more sales.