Brand Strategy Consultants

We are your strategic partners for brand optimization.

We give your team the objective insights they need to make smarter decisions, optimize marketing strategies, and achieve business success.

Our mission is to fill the void of objective, third-party guidance in the industry.

Our story and mission

After many years as brand strategy consultants, we realized that mid-market companies and enterprises lacked the objective insight needed to drive sustainable growth. Many businesses were operating with fragmented messaging and misaligned strategies, relying on marketing or creative agencies with a vested interest in selling them more services.

We founded The Brand Auditors to fill that void.

Our mission as a global brand consultancy is to serve as your independent strategic partner. We provide the data, clarity, and actionable intelligence needed to confidently align your growth strategy with long-term business goals, ensuring every decision is made with your company's best interests at heart.

About-The-Brand-Auditors

How we deliver powerful solutions
to complex problems

Our expertise serves as a foundation for your brand strategy, providing a clear path to growth. We deliver value through a combination of:

Brand management

We collaborate with brand management to enhance a company's brand and establish a competitive advantage. The process involves understanding the target audience's needs, delivering compelling solutions to create differentiation, and using industry-specific performance indicators to track success and drive growth.

Marketing strategy

We deliver a comprehensive marketing strategy by planning how companies will use marketing channels to reach potential customers. Our approach ensures every effort is measured and optimized for ROI, with analytics that provide actionable insights into consumer behaviour and market segmentation.

Consumer research

We collect and interpret consumer data to gain a deeper understanding of customer perceptions, expectations, and interactions with your organization. These insights inform strategic decision-making, enhancing market position against competition and driving the brand's performance.

Brand architecture

We craft a strategic blueprint that outlines the relationships between sub-brands. This provides a clear roadmap to leverage brand equity, optimize customer decisions, and drive overall business growth while strengthening brand identity across the organization.

Digital strategy

A digital strategy leverages channels, tools, and technologies to achieve business goals. We use website analytics and data-guided insights to engage audiences, deliver compelling narratives, and drive measurable outcomes that accelerate growth.

Brand experience

We assess the cumulative impression formed by a customer's interaction with a brand at multiple touchpoints. The brand experience has a significant influence on loyalty and advocacy, ultimately shaping brand awareness and driving growth while fostering internal culture alignment.

Featured on

AP News 3
The Brand Auditors was featured on Business Insider
The Brand Auditors was featured on MarketWatch
The Brand Auditors was featured on MSN
The Brand Auditors was featured on Google News
The Brand Auditors was featured on Yahoo
The Brand Auditors was featured on NBC-ABC-CBS-and-FOX

Leadership

Chris Fulmer PCM-Brand Auditors

Chris Fulmer, PCM®

PRESIDENT  |  MANAGING DIRECTOR

BRAND STRATEGY

UNITED STATES

Kevin Blumer-Brand Auditors

Kevin Blumer

VICE PRESIDENT

DIGITAL STRATEGY

UNITED KINGDOM

Ready to learn more about brand consulting services?

Connect with a strategist for a no-obligation session designed to pinpoint your brand's biggest opportunities and get a clear path to successful outcomes.

Get detailed answers to some common questions clients have about brand strategy consulting.