Brand Assessment

Does your company need a brand audit?

Request a free brand assessment to get customized recommendations that will improve your company's growth strategy.

Brand Assessment Example

Take the free assessment to discover how a brand audit will make your business more competitive and profitable.

Here's how it works:

Step 1

Answer 20 questions about your company's brand strategy and marketing.

*You will be asked to provide an email address so we can send you the customized report.

Step 2

When you've finished the questions, click submit. A brand auditor will receive your information and start working on your assessment.

Step 3

You will receive your customized brand assessment report within 1-2 business days. This report includes recommendations for improvement and will help you determine if your company needs a brand audit.

Uncover Your Company's Hidden Challenges with Our Comprehensive Brand Assessment

Your brand differentiates you from competitors, attracts your target customers, and serves as the North Star for your business's growth strategy.

But what happens when your brand isn't performing as expected?

That's where our comprehensive brand assessment comes in.

Our in-depth brand assessment is designed to uncover the hidden challenges that may be hindering your brand's growth. We've developed a process that assesses your brand's identity, marketing initiatives, budget allocation, messaging, target audience, goal-setting, and competitive strategy, to give you a holistic view of your brand's current performance.

Why is a Brand Assessment Necessary?

Imagine setting out on a long trip without a map. You wouldn't know which direction to take. The same applies to your business. Without understanding where your brand stands, it's impossible to chart the path forward.

According to Circle Research, a staggering 77 percent of B2B marketing leaders say branding is critical to growth. However, not all companies have the resources or expertise to conduct a thorough brand analysis. Our brand assessment can be an invaluable tool for your business.

What Are Some Benefits of a Brand Assessment?

Our comprehensive brand assessment provides you with a detailed report that reveals findings to help you make more informed decisions, set strategic goals, and create a powerful and effective branding strategy.

Here are areas covered in the assessment:

  • Brand Identity: We examine your brand's unique characteristics, its voice, personality, and the emotions it evokes in your audience. Is your brand's identity consistent across all channels and touchpoints?
  • Marketing Initiatives: We analyze the effectiveness of your marketing campaigns. Are they reaching your target audience, and are they conveying the right message?
  • Budget Allocation: We scrutinize your spending patterns. Are you investing your resources in the right areas that yield the highest returns?
  • Messaging: We evaluate your brand's communication. Is your message clear, concise, and compelling? Does it resonate with your target audience?
  • Target Market: We delve into understanding your audience. Do you have a clear picture of who they are, what they want, and how you can serve them better?
  • Goal-Setting: We assess your brand's objectives. Are they SMART (Specific, Measurable, Achievable, Relevant, Time-bound)?
  • Competitive Strategy: We study your competitors. How does your brand stack up against them? What unique value do you offer that they don't?
Brand Assessment

The recommendations in the brand audit quiz report will show you:

The obstacles that are negatively impacting your company's growth.

Find out what your company does well, what it doesn't, and what you can learn from competitors.

If your business would benefit from a brand audit.

All for FREE.

No obligation, and no strings attached.